Marketing

Marketing

The Verge Pipe Media view

Business Growth through Inbound Marketing

Strategy and Tactics that Attract, Convert, Close and Delight!

SMART Goal Setting

Setting SMART goals is essential to marketing success, and taking an integrated, inbound approach is no different.

SMART Goal Setting

We'll be right there with you, every step of the way to help develop and refine your goals, next steps, tools, and then how to celebrate once you get there!

Grow Your Leads

Visitors are great, but in order to start hitting those revenue goals, you’ll need to find the ones who are most likely to buy from you. This process is referred to as the ‘Convert’ stage, and is a key part of any Inbound strategy.

Grow Your Leads

We'll work together on Calls-To-Action (CTAs), Landing Pages, Forms, and yes, we love gratitude so Thank You Pages are also on the menu.

Inbound Marketing Foundation

We'll work with you on building buyer personas and content that converts.

Inbound Marketing Foundation

Having SMART Goals and a customer-centric inbound marketing approach are the foundation to successful, sustainable marketing that gets results.

Close More Customers

Now that you have a list of leads, it’s time to start selling. Don't worry Higher Ed and non-profits, we know you're not accustomed to the ``s`` word. We'll still help.

Close More Customers

This is the fun stuff! We'll work with you on building contact lists, email campaigns, workflows, reporting and more.

Grow Online Traffic

With your Buyer Personas and content strategy in mind, it’s time to create content that will help you find new visitors.

Grow Online Traffic

We'll partner with you on the proper keywords and phrases, blogging tactics and social media best practices to boost your online presence.

Online Advocates

We call this delighting your current customers so much that they want to share your story with their friends and network. We love this step in Inbound!

Online Advocates

This is where having an agency who has always been inbound and digital since inception comes in handy. We don't have bad habits to unlearn, only best practices to put into play for you and your organization.

Trusted & Certified

Take a look through our testimonials. What do you notice?

We spend a lot of time with our clients, both early on learning their business inside and out, and throughout our relationship so we can continually seek ways to improve.

Take a look through our Case Studies. What do you notice?

We love leading our clients out of dark places of traditional marketing and advertising that doesn’t deliver real ROI. It takes hard work and a different way of business for most agencies. We’re very transparent about where your money is going and what you can expect to receive in exchange.

Results = Trust. Wouldn’t you agree?

Every member of the Verge Pipe Media team must be Inbound Certified and maintain their status annually. Additionally, employees are required to pass both the HubSpot and Partner certifications.

Why?

Because you shouldn’t be paying an agency or third party who doesn’t have the discipline to spend time in professional development, continuing education and constantly improving their skills.

As part of the VPM culture, we continually invest in training, seminars, professional development and more to keep our team up to date so you can focus on your day to day business and rely on us to be your digital and inbound guides.

GET STARTED TODAY